Strategic Marketing basics

Program

3 hours
on request
Price:
on request
on request

For whom

Lecture for beginners in marketing and communications who do not have a marketing education and have not taken a marketing course at a higher education institution. Or they passed it, but already forgot everything 🙂

In the program:

  • Classic marketing and our realities
  • Marketing Goals
  • Types of markets and their main players
  • Marketing Planning Basics
  • Business-level competitive strategies
  • Key indicators, SMART, SWOT analysis
  • Basic formulas useful in work

Trainers

A list of all other Old School trainers is being compiled and will appear here soon.

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